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Publications of Maleev Arian
Politics and Society, 2017-3
Maleev A. - The national language as a tool of Russian soft power pp. 143-148


Abstract: The object of this research is the policy of the Russian Federation in the field of soft power. The subject is the use of the Russian language as an instrument of increasing the country’s soft power abroad. In modern realities, the cultural influence of the nation is one of the most important factors of soft power. The paramount part of cultural influence lies in the impact of national language abroad. Therefore, its proliferation is the task of utmost importance, which is executed by such governmental structures RSMD and Rossotrudnichestvo. During the course of this research, the author conducts a comparative analysis of the successful experience of France, Germany, Great Britain, China, and Spain in this field of similar activity, as well as reviews the situation in Russia, considering the “Russian World” concept that creates ideological foundation for such activity. The main conclusion is consists in the need to enhance activity in this direction, which includes the author’s concrete proposal on this matter. It is suggested to expand the financing if Rossotrudnichestvo, and make the basic courses of Russian language for foreigners free. Another suggestion consists in the use of resources of the state mass media for teaching Russian language to the foreigners through Internet, as in Great Britain and Germany. Combination of the proposed measures can strengthen the international cultural influence of Russia, and, hence, increase its soft power. The relevance of this research lies in the importance of soft power of the actors in the modern international arena.
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