Статья 'Публичность в ее традиционных и виртуальных формах как феномен культуры. Статья первая' - журнал 'Культура и искусство' - NotaBene.ru
Journal Menu
> Issues > Rubrics > About journal > Authors > About the Journal > Requirements for publication > Editorial board > Peer-review process > Policy of publication. Aims & Scope. > Article retraction > Ethics > Online First Pre-Publication > Copyright & Licensing Policy > Digital archiving policy > Open Access Policy > Article Processing Charge > Article Identification Policy > Plagiarism check policy > Editorial collegium
Journals in science databases
About the Journal

MAIN PAGE > Back to contents
Culture and Art
Reference:

Публичность в ее традиционных и виртуальных формах как феномен культуры. Статья первая

Khrenov Nikolay Andreevich

Doctor of Philosophy

chief researcher of the Department of Media and Popular Arts at State Institute of Art Studies of the Ministry of Culture of the Russian Federation, Professor of Aesthetics of the Department of History and Theory of Culture at S. A. Gerasimov All - Russian State University of Cinematography

121108, Russia, g. Moscow, ul. Pivchenkova, 5

nihrenov@mail.ru
Other publications by this author
 

 

DOI:

10.7256/2454-0625.2015.4.13822

Received:

26-11-2014


Published:

28-06-2015


Abstract: The subject of the present research is the nature and functions of publicity as a cultural phenomenon. However, the concept of publicity as it is viewed by the author of the article has a very distinct chronological framework. In particular, the author views the process of creation of a new form of publicity in the cities of the Modern and Contemporary Periods. If we apply the sociological approach to the matter, we can see that the creation and development of a new form of publicity relates to the transfer from the pre-industrial society to the industrial society. Generations of the second half of the XXth century have already faced another kind of transfer, i.e. the transfer from the industrial soiety to the post-industrial society. As far as publicity in the cities of the Modern Period are concerned, it retains most of its traditional forms. However, as public communications develop based on new technologies, publicity loses its traditional forms and becomes an expression of space virtualization. The author tries to define anthopological features of publicity both in traditional and virtual forms. The main methological approach to the analysis of publicity is the sociological approach. In addition, the author has used the historico-genetic approach. Khrenov has also appealed to observations made by experts in social and culural studies who study early forms of the society. The author of the article believes that archetypical dual formulas that appeared at the early stages of history can become active at the later stages of the social development. As an example, the author analyzes the playful opposition between Great Russians and Lesser Russians described in ancient Russian chronicles. The novelty of the research is caused by the fact that as a research object the author views different forms of publicity starting from archaic funny rituals, behavior of merchants at fairs, noble and merchant clubs and ending with publicity forms realized in virtuality. The author tries to define and specify such features of publicity as theatricism, spectacularity, playful and festive nature. Special attention is paid to the relation between the society and theatre. 


Keywords:

publicity, public space, duality, theatricism, emotional deficiency, emotional contact, festivity, identity, society, public

References
1. Abramyan L. Pervobytnyi prazdnik i mifologiya. Erevan. 1983;
2. Bernshtam T. Budni i prazdniki: povedenie vzroslykh v russkoi krest'yanskoi srede (KhIKh-nachalo KhKh v.) // Etnicheskie stereotipy povedeniya., L. 1985;
3. Bernshtam T. Molodezh' v obryadovoi zhizni russkoi obshchiny KhIKh-nachala KhKh v., L. 1988;
4. Biblioteka literatury Drevnei Rusi., t. 1. KhI-KhII veka. SPb., 1997;
5. Bulgakov S. Dva grada. Issledovanie o prirode obshchestvennykh idealov. SPb., 1997;
6. Veblen T. Teoriya prazdnogo klassa. M., 1984;
7. Golubinskii E. Istoriya russkoi tserkvi.t. 1., Period pervyi, kievskii ili domongol'skii. 1 pol. toma.M. 1901;
8. Dzhekobs D. Smert' i zhizn' bol'shikh amerikanskikh godov. M. 2011;
9. Dzhekobs D. Zakat Ameriki. Vperedi Srednevekov'e. M., 2007;
10. Dodonov B. Emotsiya kak tsennost'. M., 1978;
11. Zedl'mair Kh. Utrata serediny. M., 2008;
12. Zolotarev A. Rodovoi stroi i pervobytnaya mifologiya. M., 1964;
13. Zombart V. Sovremennyi kapitalizm.t. 2. M.,104;
14. Istoriya chteniya v zapadnom mire ot antichnosti do nashikh dnei. M., 2008;
15. Karamzin N. Pis'ma russkogo puteshestvennika. L., 1984;
16. Kanneti E. Massa i vlast'. M., 1997;
17. Lebon G. Psikhologiya narodov i mass. SPb., 1995;
18. Levi-Stros K. Strukturnaya antropologiya. M., 1983;
19. Lotman Yu. Teatr i teatral'nost' v stroe kul'tury nachala KhIKh veka // Lotman Yu. Izbrannye raboty v 3-kh t., t. 1. Stat'i po semiotike i tipologii kul'tury. Tallinn. 1992;
20. Lotman Yu. Poetika bytovogo povedeniya v russkoi kul'ture KhUIII veka // Izbrannye raboty v 3-kh t., t. 1. Stat'i po semiotike i tipologii kul'tury . Tallinn. 1992;
21. Luman N. Real'nost' massmedia. M., 2005;
22. Moskovskoe kupecheskoe sobranie. Istoricheskii ocherk. M., 1914;
23. Mel'nikov A. Ocherki bvtovoi istorii Nizhegorodskoi yarmarki. 1817-1917. Nizhnii Novgorod. 1917;
24. Nitsshe F. Volya k vlasti. Opyt pereotsenki vsekh tsennsotei. M., 2005;
25. Nitsshe F. Sochineniya v 2-kh t., t. 2., M., 1990;
26. Obukhovskii K. Psikhologiya vlechenii cheloveka. M., 1972;
27. Pisemskii A. Sobranie sochinenii v 9 t., t. 7., M., 1957;
28. Po E. Polnoe sobranie rasskazov. M., 1970;
29. Platon. Sochineniya v 3-kh t., t. 2., M., 1970;
30. Redklif-Braun A. Struktura i funktsiya v primitivnom obshchestve. M., 2001;
31. Russo Zh.-Zh. Pis'mo d, Alamberu o zrelishchakh // Russo Zh.-Zh. Izbrannye sochineniya v 3-kh t., t. 1. M., 1961;
32. Sennet R. Padenie publichnogo cheloveka. M., 2002;
33. Snegirev A. Russkie v svoikh poslovitsakh. M., 1834;
34. Sigele S. Prestupnaya tolpa. M., 1998;
35. Tard G. Zakony podrazhaniya. M., 2011;
36. Tennis F. Obshchnost' i obshchestvo. SPb., 2002;
37. Toffler E. Tret'ya volna. M., 1999;
38. Fuks E. Illyustrirovannaya istoriya nravov. Galantnyi vek. M. 1994;
39. Fuks E. Illyustrirovannaya istoriya nravov. Burzhuaznyi vek. M., 1964;
40. Khrenov N. Chelovek igrayushchii v russkoi kul'ture. SPb., 2005;
41. Khrenov N. Predely eskalatsii kommunikativnykh tekhnologii: nostal'giya po ploshchadi // Kul'tura i iskusstvo. 2014., № 1-2;
42. Khrenov N. Zrelishcha v epokhu vosstaniya mass. M., 2006;
43. Chaadaev P. Stat'i i pis'ma. M., 1989; Charskii V. Khudozhestvennyi teatr // Krizis teatra. 1908;
44. Shchepanskaya T. Molodezhnye soobshchestva // Sovremennyi gorodskoi fol'klor. M., 2003
45. A. V. Tolstokorova Prostranstvennaya emansipatsiya ukrainskikh zhenshchin kak sposob osvoeniya publichnogo prostranstva // Kul'tura i iskusstvo.-2012.-5.-C. 46-58.
46. Khrenov N.A. Modernizatsionnye protsessy na rubezhe XX–XXI vekov i sud'ba traditsionnykh tsennostei // Kul'tura i iskusstvo.-2013.-5.-C. 544-555. DOI: 10.7256/2222-1956.2013.5.9570.
47. A. V. Tolstokorova Prostranstvennaya emansipatsiya ukrainskikh
zhenshchin kak sposob osvoeniya publichnogo
prostranstva // Kul'tura i iskusstvo. - 2012. - 5. - C. 46 - 58.

48. Khrenov N.A. Modernizatsionnye protsessy na rubezhe XX–XXI vekov i sud'ba traditsionnykh tsennostei // Kul'tura i iskusstvo. - 2013. - 5. - C. 544 - 555. DOI: 10.7256/2222-1956.2013.5.9570.
49. A. V. Tolstokorova Prostranstvennaya emansipatsiya ukrainskikh
zhenshchin kak sposob osvoeniya publichnogo
prostranstva // Kul'tura i iskusstvo. - 2012. - 5. - C. 46 - 58.

50. Khrenov N.A. Modernizatsionnye protsessy na rubezhe XX–XXI vekov i sud'ba traditsionnykh tsennostei // Kul'tura i iskusstvo. - 2013. - 5. - C. 544 - 555. DOI: 10.7256/2222-1956.2013.5.9570.
Link to this article

You can simply select and copy link from below text field.


Other our sites:
Official Website of NOTA BENE / Aurora Group s.r.o.