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Psychology and Psychotechnics
Reference:
Gurevich, P. S.
Mechanics of Political Mythology
// Psychology and Psychotechnics.
2013. № 7.
P. 621-626.
URL: https://en.nbpublish.com/library_read_article.php?id=62959
Gurevich, P. S. Mechanics of Political Mythology
Abstract:
When studying the behavior of American farmers the century before last, a French social scientist Alexis de
Tocqueville suddenly discovered that many of the farmers had certain standard patterns established in their minds
and those standards looked like the results of propaganda. However, literature usually read by those farmers did not
propagate those attitudes (‘illusions’). Where did they come from? How were they established? The author of the article
tries to discover the process of these illusions being established. Rationalist suppositions traditionally used for
discovering the truth does not help in this case. There is a need in new mechanisms of human spiritual life that would
explain this phenomenon. Nietzsche assumed that such misconceptions or spiritual cliches are needed by human,
this is in human psychology. At the same time, Nietzsche believed that the ‘recipient’ of propaganda only learnt those
ideological standards but did not create them. But in that case ‘illusions’ lived in human mind ‘on their own’ and even
replicated (it was not by accident that Tocqueville paid attention at replication of similar beliefs and attitudes). So
how are such attitudes and beliefs actually formed?
Keywords:
psychology, mythology, propaganda, prejudice, spiritual cliche, manipulation, ideology, rationality, wrong beliefs.
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